Org Chart | Graphics & Web


Updated: 09/2024


Graphics & Web Supervisor: Chris McCahill

  • Oversees the Graphics team and Web Services.
  • Coordinates and prioritizes all graphics, web, social media and email projects/tasks.
  • Handles domain and hosting contracts and renewals.
  • Provides training on new processes and software updates for the Graphics team.
  • Leads major and complex graphics projects.
  • Designs product packaging, 3D renderings, mock-ups, signage, sales sheets, and literature/catalogs.
  • Serves as the primary designer for Tim Holtz.


Graphic Designer: Brenton Kelber

  • Functions as the primary in-house photographer.
  • Manages the planning and execution of photo and video shoots.
  • Designs product packaging, POG renderings, mock-ups, signage, sales sheets and literature/catalogs.
  • Servies as the main point of contact for Advantus II, Mercury Luggage, Mercury Tactical, Seward Trunk and Custom/ASI proof sheets.

Graphic Designer: Jack Fields

  • Acts as primary in-house videographer and video editor.
  • Designs product packaging, POG renderings, mock-ups, signage, sales sheets, and literature/catalogs.
  • Serves as the main point of contact for Charles Leonard and COP.
  • Provides support for graphics overflow and production design.

Creative Services Manager: Chris Colby

  • Cooridnates and prioritizes creative services requests from internal stakeholders.
  • Works with OttLite Marketing team to design on-brand packaging for products.
  • Designs and builds product instruction sheets.
  • Designs product packaging, 3D renderings, mock-ups, signage, sales sheets, and literature/catalogs.

Graphic Designer: Dayton Allen

  • Assist in maintaining professional graphic and brand identity standards.
  • Update and create new, on-brand packaging for products.
  • Plan and conduct photo shoots.
  • Photo editing of raw photography, clipping images, color corrections, etc.
  • Create new, on-brand advertising for print and web.
  • Design, print and produce physical product packaging mock-ups for planogram testing.
Updated on September 23, 2024
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