These timelines offer a general reference point for your expected PROOF delivery, but they do not represent the final delivery date.
We’ve provided these timelines for informational purposes, understanding that they may fluctuate depending on factors like our workload, task complexity, product availability, and adherence to our policies. This flexibility could lead to either extended or shortened timeframes.
Our suggested timelines are built on the assumption that we possess all necessary information required to commence and complete your project as soon as the request is submitted.
Please note that projects will only be allocated to a designer once the request is thoroughly filled out and deemed complete. Incomplete or unclear requests will be temporarily put on hold until all the essential information is provided.
Each timeline is specific to individual products or projects. For requests involving multiple deliverables, we will treat them as distinct entities. The timeframes are measured in business days, and requests submitted near holidays may experience extended processing durations.
Advertisements + Social
| Ads / Store signage Depends on photos needed, established style guides | 5 days |
| Newsletter Depends on photos needed, copy ready | 5 days |
| Social Media image, web banner, ad tile Depends on photos needed, established style guides | 3 days |
| Social Media video Depends on videos needed, established style guides | 5 days |
| Promo / E-Blast Depends on photos needed, copy ready | 5 days |
Literature
| Standard Sell Sheet Style guide established, photos and copy ready | 2 Days |
| Custom Sell Sheet New style or brand, photos and copy ready | 5 Days |
| Brochure or Drop In Depends on complexity of ask, established content | 10 Days |
| New Catalog New style or brand, photos and copy ready | 20 days |
| Catalog Edits Depends on complexity of ask, established content | 5 Days |
Packaging
| New Branding Concepts Diverse conceptual choices for defining a fresh brand identity or aesthetic. | 5 days |
| New Product Packaging Brand style is established, depends on photography and die lines needed | 3 days |
| Packaging Edits Basic edits to existing packaging. | 2 days |
| Create Basic Die Lines header, wrap, insert, label | 2 days |
| Complex Die Lines boxes, displays, merchandisers | 4 days |
| In-House Mockup We currently do not have an in-house large-format printer – Large prints are outsourced basic packaging, supplies on-hand | 2 days |
Photography
Please be aware that images will only be made available if they adhere to certain criteria. These criteria encompass factors such as adequate lighting, capture using professional-grade cameras, use of suitable props for the intended market or environment, and retouching to ensure the best presentation of our products. If you require multiple images or a full photoshoot, please note that this will entail additional time for fulfillment
| Product Photography 5 angled shots, images clipped from background and retouched | 3 Days after sample received |
| Single propped photo All props on hand before shoot, clear direction on shots needed | 2 Days after sample received |
| Environmental Photography / Photoshoot Location secured and props on hand before | 5 Days after photoshoot |
| Photoshoot Contact Sheet All raw images shot presented in a PDF | 3 Days after photoshoot |
Planograms + Renderings
| In-House POG Photo (all real product as-is) POG can be set on our in-house merchandiser if we have all samples | 2 Days after sample received |
| In-House POG Composite (with photoshopped edits) POG can be mixed between real and digitally edited products | 3 Days after sample received |
| SolidWorks POG Rendering (4 Foot) All forms must be created prior to request *clear or complex products exponentially add rendering time | 3 Days* |
| Pallet Rendering All forms must be created prior to request *clear or complex products exponentially add rendering time | 3 Days* |
| Merchandising/Display Rendering All forms must be created prior to request *clear or complex products exponentially add rendering time | 5 days* |
| 2D Product Rendering Digital changes to a product image or drawing | 2 days |
| 3D Product Rendering Digital changes to a product image or drawing | 3 Days |
| Embroidery Related Renderings + Proofs Depends on quality of provided art | 1 Day |
Sales Support + Printing
Internal printing tasks should consider the potential unavailability of specific supplies like particular paper or sticker stocks. Additionally, due to hybrid schedules, there may not always be someone present in the office for daily printing needs
| In-House Design + Print We currently do not have an in-house large-format printer – Large prints are outsourced Signs, posters, large scale documents, small runs of stickers | 3 Days |
| External Printed Materials *Lead and transit times can add up to a week, depending on quantities + materials | 3+ Days* |
| Print/Mount on Foamboard Supplies on-hand, art completed | 1 Day |
| In-House Print Catalog/Presentations Depends on quantity needed and binding options | 2 Days |